I'm Vedanshu Srivastava, a seasoned design leader with a decade of experience crafting exceptional digital experiences.

I'm passionate about leveraging design thinking to solve complex problems and create products that not only meet user needs but also exceed expectations.

I thrive on the intersection of art and technology, where innovation meets intuition. My work is driven by a deep understanding of user behavior and a relentless pursuit of aesthetic excellence.Whether it's designing intuitive interfaces, crafting compelling brand stories, or leading cross-functional teams, I'm dedicated to delivering exceptional results. I'm excited about the future of design and the potential of AI to revolutionize the industry.
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What i Do
Lead and Inspire

I empower design teams to push boundaries and foster a culture of creativity and collaboration.

Drive Business Growth

I partner with teams to develop design strategies that deliver measurable results.

Craft User-Centric Experiences

I design intuitive, visually captivating products that solve real-world problems.

Embrace the Future

I explore the transformative power of AI to create groundbreaking user experiences.


As a seasoned design leader with over a decade of global experience, I'm passionate about crafting innovative, user-centric solutions that bridge the gap between business goals and user needs. My expertise lies in leveraging design thinking and research to create intuitive, delightful experiences across various channels. I've successfully navigated complex challenges and delivered impactful results for renowned brands. My ability to collaborate across disciplines and embrace ambiguity allows me to drive innovation and create lasting value for businesses and their customers.

18+

Years of extensive experience in designing digital products.

250+

Successful projects delivered for big clients.

100%

Proudly in-house and independent design studio.

20+

International awards from from industry leaders.


Expertise

I specialize in modern design systems, user experience, and development. I work to keepsolutions simple, both in design and code. While very diverse, my aesthetic approach often involves a distinct sense of play, aiming to make fun functional. My work strategically elevates brand offerings by distilling core messaging down to its most precise and freshest visual form.

User Experience (UX) Design

Creating intuitive and delightful user experiences.

Product Design

Developing and launching innovative products from concept to market.

Design Thinking

A human-centered approach to problem-solving and innovation.

Gen AI

Leveraging artificial intelligence to enhance design processes and create personalized experiences.

Design Systems

Building scalable and maintainable design systems.

Creative Direction

Leading and guiding creative teams to achieve design excellence.

Brand Consulting

Developing strong brand identities and strategies.

UX Research

Conducting user research to inform design decisions.

Design Leadership

Inspiring and motivating teams to deliver exceptional results.

Business Strategy

Aligning design with business objectives.

Creative Entrepreneurship

Fostering innovation and driving business growth.

Cross-Functional Team Leadership

Collaborating effectively with diverse teams.

A Design Odyssey: From Passion to Innovation

I thrive on the intersection of art and technology, where innovation meets intuition. My work is driven by a deep understanding of user behavior and a relentless pursuit of aesthetic excellence.Whether it's designing intuitive interfaces, crafting compelling brand stories, or leading cross-functional teams, I'm dedicated to delivering exceptional results. I'm excited about the future of design and the potential of AI to revolutionize the industry.

01


A Blend of Art and Science

I've honed my skills in seamlessly blending art and science to deliver exceptional user experiences. From crafting elegant e-commerce interfaces to architecting complex enterprise systems, I've always strived to create solutions that delight users and drive business results.

02


Leveraging AI for the Future of Design

As technology continues to evolve, I'm excited about the potential of AI to revolutionize the design industry. I believe AI can be a powerful tool to enhance creativity, automate repetitive tasks, and generate innovative design solutions. By combining human ingenuity with AI capabilities, we can push the boundaries of design and create truly extraordinary experiences.

03


A Collaborative Approach

I thrive in collaborative environments, working closely with cross-functional teams to bring ideas to life. My passion for problem-solving, coupled with my ability to communicate effectively, enables me to build strong relationships and deliver exceptional results.

I start with “why?”. I ask questions to start getting to the truth of the design problem.

Product Strategy

Design is not a “skin” you put on a product after the fact. Emotion and usability are blended within the UX of the product. I help elevate design to being part of the product strategy.


Design Systems

Great design comes when you can free up product teams from repetitive design tasks. I help create internal design systems to avoid busy work and UX/UI mistakes.


Design Thinking

I strive to have a growth mindset and to introduce design thinking across the company to improve product experience across the board. Everyone is a creator, even if they don't use design tools.


Team Management

Managing a creative team requires flexibility and openness. The creative process is challenging and distributed working makes it even more so. I manage creative teams from a place of honesty and openness.

My Impact

Over the years, I’ve had the privilege of working with renowned organizations, contributing to the development of products that have reshaped industries. From early-stage startups to established corporations, I’ve played a pivotal role in:

Driving Innovation

Discover fresh, vibrant styles that capture the essence of sunny days and warm evenings.

Accelerating Growth

Helping businesses achieve significant growth milestones through strategic design.

Building Strong Brands

Creating memorable brand identities that resonate with target audiences.

Brands I have worked with

I’ve been humbled to work with large and small brands throughout my career. I only take on projects because I feel I can make an impact and help grow the business through intelligence.



Let's Collaborate

I'm eager to connect with visionary teams and contribute to projects that make a positive impact. Let's explore the possibilities of design together.

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